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Your way everyday with

U By Emaar

Amazing you with a world of rewards to experience.

WITH 100+ PARTICIPATING VENUES

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Stay with U by Emaar

Armani Hotels

Renowned Italian design blends with Arabian hospitality. Explore Armani hotels, where luxury meets distinction.

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Address Hotels + Resorts

Enriching your stay with luxury, style, and elegance. Discover Address Hotels in the region.

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Vida Hotels and Resorts

Stay at lively and vibrant hubs where inspiring minds can create, connect, and come alive.

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Rove Hotels

Centrally located, stylish and affordable, Rove hotels are the perfect jump-off point to explore the city.

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100+ venues to discover

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Here’s How it Works

Earn & Redeem

EARN

2 AED = 1 Upoint

Earn Upoints everytime you spend on your hotel stays. Whether for a staycation, business or leisure.

REDEEM

10 Upoints = AED 1

Indulge in complimentary stays, fine dining, spa treatments, or entertainment with Upoints earned.

EARN

2 AED = 1 Upoint

You earn 1 Upoint for every AED 2 spent across participating Emaar restaurants on every transaction.

REDEEM

10 Upoints = AED 1

Indulge in complimentary stays, fine dining, spa treatments, or entertainment with Upoints earned.

EARN

2 AED = 1 Upoint

You earn 1 Upoint for every AED 2 spent across participating Emaar entertainment outlets on every transaction.

REDEEM

10 Upoints = AED 1

Indulge in complimentary stays, fine dining, spa treatments, or entertainment with Upoints earned.

EARN

2 AED = 1 Upoint

You earn 1 Upoint for every AED 2 spent across participating Emaar spas on every transaction.

REDEEM

10 Upoints = AED 1

Indulge in complimentary stays, fine dining, spa treatments, or entertainment with Upoints earned.

EARN

20 AED = 1 Upoint

You earn 1 Upoint for every AED 20 spent across participating Emaar shops on every transaction.

REDEEM

10 Upoints = AED 1

Indulge in complimentary stays, fine dining, spa treatments, or entertainment with Upoints earned.

EARN

2 AED = 1 Upoint

Earn UPoints on your fitness journey, from memberships to classes — you’ll always be rewarded.

REDEEM

10 Upoints = AED 1

Enjoy free fitness classes, personal training, and more with UPoints earned on your fitness journey.

TIER BENEFITS

Be a Member Now and Discover a World of Benefits and Rewards

Elevate your status with increased spending to unlock exclusive discounts and privileges.

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